Privacy Policy

What’s the point of this Privacy Notice?

Protecting your privacy is important to us. Accordingly, we’re providing this Privacy Policy to explain our practices regarding our online information practices and the information we may collect, and how we intend to use and disclose information that we receive when you use our site, sign up for updates or use our services. Please read on to find out what kinds of personal data we collect, how we use and protect it, who we share it with, how long we keep it for and how you can access and rectify it.

Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of this Privacy Policy is deemed to occur upon your first use of our website, tadaptive.co.uk. Please do not use our website or apps unless you are completely happy with this Privacy Policy. Note to Residents of the European Union: In order to comply with the requirements of the European General Data Protection Regulation (GDPR) for our European consumers and users, this Privacy Policy outlines the legal basis on which we process your Personal Data and provides other information required by the GDPR.

What personal or other data do we collect?

• We collect and store the information which you give us via forms on our website or apps - such as your name, address, email address, phone number (“contact data”) - or when communicating with us by email, or in some other way.
• We also collect and store your IP address (“customer behaviour data”) to improve your browsing experience.

We may collect this personally identifiable information when you use our website. We also automatically receive and record information on our server logs and in order to use services like Google Analytics and Facebook Advertising.

How do we use your personal data?

We use ‘contact data’ to send you marketing emails, newsletters, with details of our services which may be of interest to you, including information about special offers or promotions, prospective or ongoing projects.

We only use your personal data with your permission. The way in which we use your data will be clearly defined when you share it with us. You will not be sent any unlawful marketing or spam. We will always work to fully protect your rights and comply with our obligations under the GDPR and the Privacy and Electronic Communications (EC Directive) Regulations 2003, and you will always have the opportunity to opt-out.

We have never and will never sell or rent your personal data to a third party for any purposes, subject to one important exception: in some limited circumstances, we may be legally required to share certain personal data, which might include yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the instructions of a government authority.

We will only ever send personally identifiable information about to you other companies when:

• When we have your consent to share the information, for example when we work with a contractor on your project.
• When we need to share your information to provide a product or service you have requested, for example, to use analytics software relating to your project.
• When we respond to court orders or legal processes.
• We find that your actions on our website or by any other communication violate our Terms and Conditions or any of our usage guidelines for specific products of services. For example, when we need to pass your details onto our lawyer.

How long we keep information?

We will not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first collected. Your personal data will therefore be kept for the following periods (or, where there is no fixed period, the following factors will be used to determine how long it is kept): 26 months.

How can you remove your data from our records?

We will never use your data without your permission, and you are always able to control how we use your data.

• We will always ask for your permission to join our newsletter, for example when you use our contact form.
• There will always be an unsubscribe link in our newsletters, which will instantly unsubscribe you from further communications. Your data is still stored (but not used) in our Mailchimp database, to ensure we do not email you in the future.
• If you have previously agreed to us using your personal data for marketing purposes you can contact us to change this. Email us at hello@tadaptive.co.uk to request your data to be removed from our databases.

How to access and control your information?

If you want to know what personal data we have about you, you can ask us for details of that personal data and for a copy of it (where any such personal data is held). This is known as a “subject access request”. All subject access requests should be made in writing and sent to the email at hello@tadaptive.co.uk. We will respond to your subject access request within not more than two weeks of receiving it. In some cases, however, particularly if your request is more complex, more time may be required up to a maximum of one month from the date we receive your request. You will be kept fully informed of our progress.

Changes to this Privacy Policy

Any information that we collect is subject to the privacy policy in effect at the time such information is collected. We may, however, modify and revise this Privacy Policy from time to time. You understand and agree that you will be deemed to have accepted the updated Privacy Policy if you use the Services after the updated Privacy Policy is posted on the Services. If at any point you do not agree to any portion of the Privacy Policy then in effect, you must immediately stop using the Services.

Cookies set by this website

We set cookies on your computer and we may gather information about your general internet use by using the cookie. These cookies are downloaded to your computer and stored on the computer’s hard drive. This data does not identify any personal details about you whatsoever. You can adjust the settings on your computer to decline any cookies if you wish. This can be done by activating the Reject cookies' setting on your computer browser.

If you do allow cookies to be used, the following 3rd party cookies will be set in your browser and related data will be stored by Google Analytics:

Cookie Name: _ga, Duration: 24 months, Purpose: Visitor identification
Cookie Name: _gid, Duration: 24 hours, Purpose: User journey
Cookie Name: _gat, Duration: 10 minutes, Purpose: Throttling request rate
Cookie Name: cookieConsent, Duration: 32 months, Purpose: Remember cookie consent

If you have any questions about your data please email us at hello@tadaptive.co.uk.

Close Privacy Policy

Terms of Use

Welcome to our website. If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern Tadaptive’s relationship with you in relation to this website. If you disagree with any part of these terms and conditions, please do not use our website.

The term ‘Tadaptive’ or ‘us’ or ‘we’ refers to the owners of the website ‘Attila Daniel Tovisi - Tadaptive’ and ‘Tunde Szentes - Tadaptive’. The term ‘you’ refers to the user or viewer of our website.

The use of this website is subject to the following terms of use:

• The content of the pages of this website is for your general information and use only. It is subject to change without notice.
• Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.
• Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.
• This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.
• All trademarks reproduced in this website, which are not the property of, or licensed to the operator, are acknowledged on the website.
• Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
• From time to time, this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
• Your use of this website and any dispute arising out of such use of the website is subject to the laws of England, Northern Ireland, Scotland and Wales.

Close Terms of Use

RightAway

Connect venues with customers through a community delivery service

Date: Sep - Nov 2014 | Country: Hungary | Tags: delivery, shared economy, SaaS, mobile

We needed to create an adaptive website UI and a mobile app UI for this client. The starting point was a short brief, so we started with researching similar services and then we made in person user interviews to gather useful insights. After the wireframing phase we started to design the prototypes first for the website and then for the application.

During the prototype phase we did some iterations, because the client meanwhile changed his mind and wanted new product features to be added. Based on the insights extracted from user interviews we generated over 50 ideas of various levels and complexity, which could be implemented in future product versions.

Close Project

Short.cm

Shorten links using your own domain

Date: Nov 2015 - Mar 2016 | Country: USA / Ukraine | Tags: Marketing, SaaS, Startup

The initial request from the client was to improve the user engagement, satisfaction and increase conversion.

After analysing the current situation, it became apparent that the present value offering of the product - an early stage MVP - doesn’t permit to achieve these goals, only if the platform is redefined from scratch.

Based on an extensive qualitative research (which included content analysis and competitive analysis) we identified 5 personas with distinct needs and goals, and slightly different pain points. Due to budget and time constraints, we decided to focus our efforts on the 3 non-technical personas.

In order to have clear image of the current product and to see how the key features can be improved, we mapped the existing processes. We extracted the feature requests and pain points mentioned by the users of competitive products. We prioritized them based on the assessed user value and frequency.

After considering the technological opportunities and viability of these features, we started to ideate by creating rough sketches & paper prototypes for the most relevant sections of the platform. We assessed these with my partner through role-playing (”the human 2/3 computer”), iterating on the go.

We created a high-fidelity prototype in Axure RP which was heavily iterated based on the discussions with the product owner (who is also the back-end developer) to keep the design feasible and viable. The level of fidelity was indicated by the remote user tests, planned as a next phase of the UX process.

We recruited 5 participants from the US, UK and Canada, paying attention to select only those who were potential users, and were in sync with the persona profiles. We conducted the tests based on a test script, the sessions were recorded, analyzed and reported. Based on this I iterated the design.

As a last step I created a detailed style-guide, in order to speed up the work of the front-end developer. Where it was indicated or required, I added specifications as well, describing the more complex interactions and working logic. In addition I offered on-going support 3/3 when additional questions arose.

Close Project

Hybrid Mobile app

Overall design of a second screen app for a TV channel

Date: Sep 2014 | Country: Hungary | Tags: Second screen, Entertainment

We were commissioned to design the overall user experience (functionality, structure, navigation and UI design) of an innovative mobile app. We started with rough sketches based on the one-page brief I received. As there are no similar apps available on the Western markets (US or EU), I conducted an intensive benchmarking session. After this we created more than two dozens of wireframes, which were transformed, after rounds of iteration (based on client feedback and quick user tests) into a high-fidelity interactive prototype with over 90 screens. The app UI partially follows the principles of Material design, given the restrictions by the business constraints.

Close Project